Business Marketing Planning and marketing performance management
- Participate in, proposing overall BB marketing calendar detailing marketing activities and linking each campaign to strategy by economic segment, economic sectors/activities, customer groups...
- Execution of marketing activities, budget, premium / stocks and provide update
- Co-ordinate with related parties to build communication proposition and creation of perception for products, solutions, aligned with brand name and target customer insight
- Prepare, propose and implement BB NPS survey
- Support to design, build, embed BB customer loyalty program by collaborating with other divisions and/or partnerships